The most crucial lesson we’ll learn in business is to “ignore sunk costs”.
We may have invested blood and sweat in the project. Conversely, if it has obviously become an economic drain, or if it is tearing apart our heart and relationships, then it is time to quit.
Certainly, you’ll experience some trustworthy investors who have put their hope and fate in your potential to deliver the project. At the same time, your partners have told you how lucrative the business is. As a young entrepreneur, you are confident that you have some experience and you are itching to get going.
As the project moves forward, you start to learn about the true skills and actual values of your partners. You discover that this is different from what they have preached to you.
Coupled with dealing with your partners, you encounter demanding community stakeholders and opportunist local government officers. Additionally, your suppliers’ consistently fail to deliver on their promises.
There is so much to learn from these scenarios. For every entrepreneur, artist, politician or designer, yesterday is forever gone and tomorrow is worth a million.
A few years ago, I experienced all this. What was the alternative? Ignore sunk costs, learn from the experience, quit, carve a new path, or go back to the drawing board.
Your ability to bounce back is certainly one of the key skills required to succeed.